A taste for writing
As far back as I can remember, I have always loved to write, to put into words. I enjoy producing a press release as much as I do a speech or a product brochure. I love helping to translate the ideas, objectives and emotions of all types of client.
As for the book, it brings the additional satisfaction of seeing a beautiful object come into being.
I particularly like following an editorial project from A to Z, coordinating collaboration with graphic designers, proofreaders, translators, printers...
TRUFFLE
For the 80th anniversary of the Maison de la Truffe, the famous Parisian truffle specialist in Place de la Madeleine. A fascinating dossier combining extensive research work on historical origins and a deep dive into the world of truffles. Searching archives, sorting, questioning, conducting a field survey, understanding, analyzing, verifying, validating...
Working with 14 chefs whose recipes needed to be edited.
All in empathy with the client to meet his request for work that is more sensitive than cerebral.
ITALIA, CULLA DEL FOIE GRAS
For Maison ROUGIE, THE big name in foie gras. Highlighting Italy's historical links with foie gras: a surprise, including for the Italians themselves! The country is in fact the birthplace of foie gras in Europe. Researching historical texts, traces, iconography, questions. Then working with Italian chef Paolo Griffa to edit his recipes. Coordinating production with a graphic designer and a printer.
COOKING CONTEST - Winning Tips
Interviews with many chefs, asking them - depending on their experience - to put themselves in the shoes of a candidate, clerk, coach, juror, etc. Summarizing and writing meaningful texts... A gold mine of advice for anyone interested in culinary competition, directly or indirectly.
SOLIDARITY RECIPES
A compilation of recipes from all the chefs, quotes on their vision of solidarity microcredit. All as part of our support for the organization www.babyloan.org
BOCUSE D'OR WINNERS
A book written on the occasion of the 30th anniversary of the competition in 2017. Illustrating history, translating emotions, narrating memories...
FOCUS ON PERU
A booklet concretely illustrating the Bocuse d'Or Winners' commitment to solidarity microcredit. It takes Peru as an example, presenting the actors that provide support, the country, its products, interviewing microcredit beneficiaries; small farmers, fishermen, restaurateurs...
Destination Bocuse d'Or Winners
Desire to travel ? The Bocuse d'Or Winners chefs offer you their favorite addresses; restaurants, hotels, producers, natural spaces, sports spots, artisans, art galleries etc. This book is presented as a beautiful spiral-bound travel diary.
Serge Vieira
The book of the chef, who with his wife Marie-Aude knew how, starting from scratch, to give birth to and develop an exceptional establishment in a fabulous location. Listen, understand, feel, analyze... then transcribe while remaining faithful to people, to their soul.